One public estimate places Bunnie Xo net worth at $10 million in 2026. The figure comes from Celebrity Net Worth, and its page shows a last-updated date of August 21, 2026. It’s the only dollar amount this article uses.
Bunnie Xo is an American podcast host and the founder of Dumb Blonde Productions. You may know her from the Dumb Blonde Podcast, which Apple Podcasts lists as active from 2019 to 2026. This page covers the estimate, the verified career facts around it, and where the numbers stop.
Quick Facts
| Detail | Information |
|---|---|
| Name | Bunnie Xo |
| Also known as | Alisa DeFord, Bunnie DeFord |
| Born | January 22, 1980 |
| Nationality | American |
| Known for | Host of the Dumb Blonde Podcast |
| Company | Dumb Blonde Productions |
| Podcast start | 2019 |
| Memoir | Stripped Down: Unfiltered and Unapologetic (February 17, 2026) |
| Net worth estimate | $10 million (Celebrity Net Worth, updated August 21, 2026) |
Bunnie Xo Net Worth in 2026
Celebrity Net Worth lists Bunnie Xo at $10 million. It describes her as a podcaster, entrepreneur, author, and media personality. The page also uses the name Bunnie DeFord for her, which matches the creator name on the Apple Podcasts listing.
We found no second estimate from a source we’d rely on. That’s why this article gives one figure and no range.
Dumb Blonde Podcast and Career Context
TODAY reported that Bunnie Xo created the Dumb Blonde Podcast at her dining room table in 2019. The show is the main reason readers know her name. It’s also the strongest verified fact in her public profile.
Apple Podcasts describes the show as a weekly comedy podcast. Its page lists 453 episodes and shows the podcast active from 2019 to 2026. The listing names Dumb Blonde Productions as the copyright holder.
TODAY also reported that the show ranks among the top podcasts on Apple Podcasts and Spotify. That report dates to 2025, so it’s a snapshot from that year.
The Stripped Down Memoir
Bunnie Xo released her memoir, Stripped Down: Unfiltered and Unapologetic, on February 17, 2026. Dey Street Books published the 304-page hardcover. The publisher’s page describes the book as an instant number one New York Times bestseller.
The memoir adds a second project to her career beyond the podcast. The sources don’t give sales or dollar figures for it.
How Reliable Is the $10 Million Figure?
It’s one estimate from one site. Celebrity Net Worth says it calculates net worths from public sources and treats every number as an estimate. No filing, court record, or audited statement in our source set confirms the amount.
You can check the page’s update date yourself. If a stronger source appears later, the figure may change.
What the Sources Can and Can’t Show
The sources confirm her role as host, the 2019 start of the podcast, the 453 episodes on Apple Podcasts, and the 2026 memoir. They don’t give dollar figures for the podcast, her company, or the book.
Her divorce from Jelly Roll was finalized in July 2026 after about 10 years of marriage, according to Rolling Stone’s July 17 report. The settlement terms are confidential, so this article doesn’t link the estimate to them.
Sources
- Celebrity Net Worth: Bunnie Xo Net Worth (estimate)
- Apple Podcasts: Dumb Blonde (identity and podcast details)
- HarperCollins Canada: Stripped Down (memoir details)
- TODAY: Bunnie XO on Podcasting and Motherhood (podcast background)
- Rolling Stone: Jelly Roll and Bunnie Xo Finalize Divorce (background)
Frequently Asked Questions
What is Bunnie Xo’s net worth in 2026?
One public estimate from Celebrity Net Worth lists it at $10 million. The page was last updated on August 21, 2026.
Who is Bunnie Xo?
She’s an American podcast host and the founder of Dumb Blonde Productions. She’s also known as Alisa DeFord and Bunnie DeFord.
When did the Dumb Blonde Podcast start?
TODAY reported that she created it in 2019. Apple Podcasts lists the show as active from 2019 to 2026, with 453 episodes.
Has Bunnie Xo written a book?
Yes. Her memoir, Stripped Down: Unfiltered and Unapologetic, came out on February 17, 2026, from Dey Street Books.
Are Bunnie Xo and Jelly Roll divorced?
Yes. Rolling Stone reported on July 17, 2026 that they finalized their divorce after about 10 years of marriage.
Editorial Note
MagazineSnap wrote this article from the sources listed above, using information available on September 30, 2026. We’ll review the page when new sources or updated figures appear.


